Business Plan Tip 5: Advance Your Staging Techniques in 2014

Next in our business plan series, I thought I’d share my recommendations specifically for the Staging services you provide. Learning is a life-long exercise; for 2014, I suggest you advance your Staging® techniques. The Staging University® Often after I post an article at the blog or at any of our social media platforms, many contact me to share that they felt as if they were back in the ASP® class or one of the many presentations I’ve given during my 25 years as a professional speaker as they read my tips and insights on Home Staging. Reading the responses have made me want to encourage everyone to frequently visit The Staging University® to refresh your memory of what you once learned during the course or have heard me share during a presentation. Among of the many resources available at The Staging University® are the detailed Staging® instructions you learned during the ASP® course, and many additional instructions provided to you. If you haven’t accessed The Staging University® in a while, make a point to do so as soon as possible. We continually post creative ideas, solutions, and materials you can put to use in your business – and it’s available to you at no extra charge as a benefit. IAHSP® Reach out to fellow ASPs® in your area – join your local chapter of the International Association of Home Staging Professionals®, IAHSP®. I often have the pleasure of meeting with IAHSP® chapters around the United States and Canada, and it’s always so very gratifying to see the support and knowledge exchange that takes place each time ASPs® come together. If you currently are a member of IAHSP® – make sure to stay involved as you will learn so much from others. If you haven’t joined IAHSP® yet – do it today. ASP® Course Just this week I read a wonderful comment at our Facebook page. Dorothy shared that she had just registered for her third class and that it “really makes a difference to your Sellers to be able to offer these skills.” I so appreciate Dorothy’s comment, and I am so thankful that she has discovered how valuable it is to retake the class. ASPM® When you’re ready to take your Staging® career to the next level on a much faster pace than you would ever have imagined, attend the ASPM® course in 2014. An invaluable part of the days you are attending the program is hearing from others what they’ve done to grow their businesses. You will learn how to build an effective process for marketing, developing presentations, creating bids, Staging®, and administrative routines. You get to attend a special Q & A session with me, giving you the chance to ask any questions you’ve wanted to find answers to. It will show you how you can save money, and give you detailed instructions on how to effectively market your Home Staging® business. Your presentation and communications skills will improve and you will learn new Staging® techniques. I will personally review the presentations you use when meeting prospective clients and real estate professionals, and I will communicate back your strengths and suggest improvements. The ASPM® course continues where the ASP® course ended, providing you with proven Staging® ideas that will make your projects stand out. “I was able to improve my presentations, improve my marketing, improve my operations, and how to take my Staging to the next level. “ Krista Jones, ASPM® “Taking the ASPM course was life-changing for me – I have more than tripled my business this year. I know how to work now, what I have to do and how much I need to put into it.” Joan Inglis, Realtor®, ASP®, ASPM®, IAHSP® “This course has truly taken me to a higher level of excellence and I have every confidence that it will be immediately reflected in my business.” Michelle Beste, ASPM® “I really have a lot to share with the ASP’s/ASPM’s® about what has happened in the past year ever since I took your ASPM Course on Whidbey Island. Barb- it has been life changing for the positive… it has been so incredibly awesome- I have seen a lot of growth in my business, in both its structures and financially. I have personally grown so much in the past year… it was like taking your Master’s course was this diamond encrusted gold key that really helped provide me the focus I needed. I can share about how at year 6 I felt “stagnant” and seemed to get caught up in distraction. Since our Master’s course and refocusing, I have restructured my entire business and have seen the beginning of growth and stability. I am delivering solid Staging’s with very good results.” Kevin Htain- ASPM®, IAHSP® LIFETIME Accredited Staging Professional Master® Identity Home Staging Stay tuned for information about the next ASPM® designation course by following our blog, our Facebook page, and by contacting our wonderful staff. Barb Barb Schwarz, ASP®, ASPM®, AB, IAHSP® The Creator of Home Staging® President & Founder, President & Founder,

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