Getting properties on and off the market quickly means higher commissions. Staging is a proven method for selling properties faster and for getting offers at or above the asking price. Are some staging tactics more effective than others?
Boost Curb Appeal
What do potential buyers see when they drive up to the property? If it has faded paint and overgrown landscaping, they won’t be impressed. A fresh coat of paint and attention from an experienced landscaper can enhance the appeal of the property, making it easier to sell. Remember to camouflage the trash cans and keep the toys picked up.
Clear Away the Clutter
Clutter devalues a property in the eyes of a potential buyer. A pile of boxes indicates a lack of storage space. A stack of half-used construction material is a sign of projects that need to be completed. Walls hung with dozens of pictures can make the space feel too personal or even claustrophobic. Any space you are trying to sell should be clean, uncluttered, and ready for a buyer to move into.
Get Busy with Neutrals
The last tenant to use the property may have left you with bright green walls and purple carpeting. For most buyers, those colors won’t work. Neutrals are the way to go. Paint over bright colors. Replace those that cannot be neutralized. Bring in a range of neutrals including gray, beige, mocha, and off-white. Mix and match to maximize the space’s appeal.
Make Your Website Presence Known
Getting your website found helps you sell all of your commercial listings faster. The more traffic you get, the more potential buyers will be knocking on your door. SEO for commercial real estate companies can help you get those staged properties sold faster. Bring in an expert to help amp up your website presence.
Make Sure Every Room Has a Purpose
Walk through the property and make sure every room has a defined purpose. Some residential properties come with a bonus room over the garage or down in the basement. Commercial properties often have a room or two that lacks definition. Don’t leave buyers hanging as to how to use the room. Stage it as a home office, a teenage hangout space, or a guest room. Just a few pieces of furniture can make all the difference.
All real estate properties require staging attention to sell quickly. Effective staging makes all the difference in your annual sales figures.
Rachelle Wilber is a freelance writer living in the San Diego, California area. She graduated from San Diego State University with her Bachelor’s Degree in Journalism and Media Studies. She tries to find an interest in all topics and themes, which prompts her writing. When she isn’t on her porch writing in the sun, you can find her shopping, at the beach, or at the gym. Rachelle recommends using SEO for commercial real estate companies to help sell staged homes faster. Follow her on Twitter and Facebook: @RachelleWilber; https://www.facebook.com/profile.php?id=100009221637700